Patrick Mahomes is cooking up something once again, as the million dollar QB is dipping his hand into the cookie jar of innovation. Mahomes has always been at the forefront of his own brand. Innovation is the name of the game for the QB, much like his innovation as a player has reinvigorated the way offenses and QBs across the NFL play.
After signing a contract worth nearly $500 million over a decade, Mahomes is now expected to further increase the annual earnings of his contract, with negotiations between him and the Chiefs already underway. As Mahomes continues to raise the bar on the field however, his multimillion-dollar endorsement deals are looking to up the game even more.
Patrick Mahomes teases big projectPatrick Mahomes is not only the global face of modern day football, but the QB is also the chief ambassador and face of Adidas’s football line. In his recent Instagram Story, the QB was seen brainstorming along with the design team of Adidas, led by Charlie Kirihara. Kirihara is the lead designer for Adidas’ US Football division, and a close associate of the QB on design team.
With the release of the Adidas Mahomes 1, the reigning MVP is looking to establish himself in the shoe industry as a football equivalent to the success of the Jordan shoe line. The first shoe of his line has been met with great success, retailing at just around $140 across the globe. For Mahomes, the only path to forward is innovation and progress. And it looks like the QB is ready to do just that with the Adidas team.
What’s next for the Adidas Mahomes line?
Adidas and Patrick Mahomes definitely have big plans for the future. As Mahomes’ popularity across the globe skyrockets daily with his growing list of achievements and accolades, his endorsements and shoe line continue to boom.
Although the design of the Mahomes 1 was received with some mixed reactions, Patrick and the team will leave no stone unturned for their next venture. Whether the German sportswear brand and Mahomes have begun work on the next edition of the athletes signature line, is yet to be answered. But all signs indicate that Mahomes is back in the lab, ready to craft another blockbuster trainer for his fans. With the help of Kirihara and the design team, we can’t wait to see the final rendition of their next project!